The course develops the consciousness of Business-to-Business salespeople in increasing either the probability of acquiring a new customer or increasing the level of penetration into an existing customer. The participants will apply the required theories by immediately putting it into practice in a case study from their own daily life.
IN SPITE OF THE DIFFERENCES between the companies, the challenges are very similar in every B2B situation: how can our organisation ensure that we reach and capture the top potential clients that will provide the lifeblood to our company and as soon as we get their business, what are the ways to maximize our presence?
SUCCESSFUL COMPANIES know that it is through the individuals who are working in the customer’s organization. People buy from people. In order to be successful in the long run, we need to know who makes decisions at the client’s company, what are the most important motives of that person, who influences decisions and what are their preferences and last but not least how the people – who are using our products – perceive us and our services. This requires a systematic approach, good and careful planning and a conscious relationship management.
DURING THE COURSE besides the essential theories, the participants are preparing the cases for two of their customers in Develor’s Client Matrix, and the designed strategies they can implement immediately after the course.
By the end of the program participants will be able to plan the actions for a strategically important client and consciously execute that plan through various sales meetings.
- The Principles of Sales
- Consultative Sales Process
- On-the-job coaching
- Account Management consultancy
- Negotiation Skills courses
"This year we have started our cooperation with Develor on our company’s program aimed at improvement of managerial skills of our shift leaders in production via Mastershift Academy. The role of the shift leaders for our company is crucial. It depends on their motivation and their level of identification with company’s aims whether we will have enough satisfied and stabilized employees in production who will help us to fulfill our development goals. The shift leaders had very positively evaluated the development program, therefore we decided to offer similar type of education to their superiors – production line managers. And once again, we request the services of Develor, since we have been highly satisfied with their pro-active approach and ability to design the program in a way that it reflects the environment of our production company. We also appreciate the professional performance of the trainer and his interest to create a space for discussion of managers on various levels of management."Miroslava Takácsová, Director of the Section of Recruitment and HR Development - Slovak Energetic Engineering
"There were two joint projects between Bank DSK and Develor Bulgaria for training of the employees of the branch network of Bank DSK. The two projects included Managerial skills trainings.With his enormous experiences, Todor Todorov had priceless contribution in the trainings as he constantly applied practical examples and case studies that were relevant and close to participants’ work... In the project’s scope were included 'Bank Operation' Specialists – the people who directly service the bank’s clients. Training subjects were: 1) -'Sales process attitude' 2) 'Active Selling' The trainers contributed greatly in the successful delivery of the trainings with their professional attitude towards the participants and very good preparation aiming at Bank DSK product and process knowledge. They applied practical examples and case studies which were close to the daily work of participants..."Elena Terzieva, Organizational development and training Department - Bank DSK
"We have started to cooperate with Develor back in 2005. We appreciate their personal approach, willingness and flexibility in organisation of trainings, professionalism and high commitment of trainers, who prepare their trainings based on needs of our company and employees and incorporate practical experience in the contents of trainings. The implemented trainings included for example the Sales skills of the sales team and customer service, Presentation skills, Time Management and from 2009 Leadership skills trainings together with the Insights personality typology. Since 2005 Develor has also been developing managerial skills of our shop managers and helping us successfully implement our internal system of trainings of shop assistants in the sales skills (Train The Trainer). It is a pleasure for us to cooperate with Develor in development of our employees and we are looking forward to their future trainings."Klára Zajacová, HR Manager - Adidas
"If I have to choose three key words which, in my opinion, describe Develor’s team as our partner, they would be flexibility, desire and engagement. We have worked together in projects related to increasing the efficiency of team work and the development of leadership skills. The thing that impressed me most was that they accept challenges and meet our expectations for specialty – specialty as a client, needs, and delivery. I recommend Develor as a partner in building leadership and managerial potentials and also in the development of team work skills."Nelly Hristova, Human Resource Manager - Economedia
"We have been working with DEVELOR since 2013 in development of communication skills and collaboration within our teams, using Insights Discovery methodology. We can appreciate flexibility and availability of DEVELOR’s trainers and consultant throughout our collaboration. Thank to that, they have always managed to secure our specific needs through adjusted formats and content of the trainings, while keeping standard of quality across all departments involved in the development programs. Of course, we greatly value especially the Insights Discovery methodology, which is represented by DEVELOR’s international network. It’s a perfect tool for self-discovery and improvement of collaboration. In connection with good trainer this brings high added value to our company. We are glad to recommend working with DEVELOR."Johanna Mezővári, HR Manager - UPC
“After various trainings carried out by several companies I was wandering whether this would again be wasted time, a training for training, whether it will bring anything to its attendants. I had a feeling that it is often difficult to apply the provided information or use it in the real work. This is also why it was always difficult for me to decide whether I will attend a training and spend time there. However, after attending trainings of Develor I must confirm that they belonged to those, which in my opinion enriched and developed employees' view of themselves, their colleagues and business partners and also positively affected their work habits. Apart from the training's content, the trainer also constitutes a very important part of the training. Develor proved to be good in this as well. Simply said it did not disappoint us."Ing. Mário Grega, Director of the company - VINCI Park Slovakia