We’re excited to share our latest case study highlighting how sustainability can move beyond intention and become a shared mindset and business reality.
In this project, TBC Bank partnered with DEVELOR to build environmental awareness, strengthen ESG capabilities, and unlock green business thinking across employees and clients through the Green Mindset and Green Business programs.
The case study shows how experience-based learning, behavioral focus, and practical relevance helped translate sustainability and ESG principles into everyday decisions and actions – supporting both regulatory readiness and long-term value creation.
Why download this case study?
- Discover how sustainability and ESG can be activated through mindset and behavior, not just policies.
- Learn how interactive, game-based learning helps overcome resistance to green initiatives.
- See how complex topics like climate change, ESG regulation, and green finance can be made practical and engaging.
- Explore how organizations can generate real, actionable ideas for green business and sustainability initiatives.
- Get inspired by a large-scale learning journey with measurable impact and long-term relevance.
Who is this case study for?
- HR and L&D leaders exploring sustainability or ESG capability building.
- Executives and business leaders responsible for ESG strategy and green transition.
- Sustainability and transformation professionals seeking practical, people-focused approaches.
- Financial institutions and organizations preparing for sustainable finance regulations.
- Anyone interested in real-world examples of sustainability-driven organizational change.
- The full case study is now available for download.
Frequently asked questions about building a green mindset at work
A green mindset in business means that sustainability is not treated only as a policy, compliance topic, or communication message, but becomes part of everyday decision-making. It helps employees and leaders understand how environmental responsibility, ESG expectations, climate-related risks, and green business opportunities connect to their own roles. Building a green mindset is especially important when organizations want to move from awareness to action and turn sustainability goals into practical behaviors, client conversations, and long-term value creation.
Companies can build ESG capabilities by making sustainability practical, relevant, and connected to real business situations. Instead of relying only on presentations or policy updates, organizations need learning experiences that help people understand ESG principles, discuss climate and sustainability challenges, and apply green thinking to their daily decisions. Experience-based, interactive, and game-based learning can make complex topics such as ESG regulation, green finance, and climate change easier to understand and more engaging for employees. This kind of large-scale learning journey can be part of a broader DEVELOR Development Journey that supports both mindset change and business impact.
HR and L&D leaders play an important role in sustainability transformation because ESG goals depend on people, behavior, and organizational culture. Even the strongest sustainability strategy can remain theoretical if employees do not understand what it means in their everyday work. Through targeted learning programs, HR and L&D can help employees build environmental awareness, overcome resistance to green initiatives, and generate practical ideas for more sustainable operations, products, and services. This is why sustainability learning is becoming increasingly relevant for capability building, leadership development, and long-term organizational change.

