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How can a growing international organization turn individual differences into a source of stronger performance?

Specsavers supports more than 42 million customers across 11 countries and has built its reputation on making expert eye and hearing care accessible and affordable.

As the organization continued to grow across Northern Europe, Specsavers wanted to strengthen team effectiveness and bring its values and behaviors to life, particularly around collaboration, compassion, and curiosity.

Insights Discovery was introduced across departments in Denmark, Sweden, the Netherlands, Norway, and Finland to help teams better understand behavioral preferences, reduce friction, and build a more connected workforce.

This case study was created by Insights, DEVELOR’s strategic partner.

The joint journey included:

  • Implementing Insights Discovery across multiple Northern European countries
  • Providing personal profiles and team workshops across different departments
  • Accrediting internal Specsavers practitioners to deliver the learning
  • Creating a common language for diverse and geographically dispersed teams
  • Connecting behavioral awareness with Specsavers’ values of collaboration, compassion, and curiosity
  • Helping employees understand their own strengths and working preferences
  • Challenging stereotypes and assumptions about colleagues
  • Using the Insights Discovery card game to create engaging and reflective learning experiences
  • Identifying team strengths, gaps, and development opportunities
  • Encouraging teams to use behavioral insights in everyday communication and problem-solving

The results:

  • Improved collaboration between teams working across different locations
  • Stronger communication through the shared language of color energies
  • Greater appreciation of individual differences and working styles
  • Reduced friction and conflict within teams
  • More open and authentic communication
  • Stronger unity, including in virtual working environments
  • Greater confidence in contributing different perspectives
  • Improved self-reflection and team awareness
  • Clearer identification of development needs, including creative problem-solving
  • Increased team effectiveness and performance

“Working with Insights Discovery has brought about a profound realisation that we are all inherently different, leading to a genuine appreciation for these differences.”

— Callam Pye, Head of Data & Business Intelligence, Specsavers

 

Why download this case study?

  • To see how a common behavioral language can support international teams
  • To explore how organizational values can be translated into everyday behavior
  • To understand how behavioral awareness can reduce conflict and improve communication
  • To learn how internal practitioners can embed learning across multiple regions
  • To discover how interactive tools can increase engagement, reflection, and team awareness
  • To gain inspiration for strengthening collaboration in remote and geographically dispersed teams

Who is this case study for?

  • Leaders responsible for international or regionally distributed teams
  • HR and L&D professionals supporting culture and values initiatives
  • Managers looking to strengthen communication and reduce team friction
  • Organizational development professionals implementing behavioral change
  • Teams seeking to improve collaboration, empathy, and mutual understanding

Download the full case study to discover how Specsavers used Insights Discovery to help people understand their differences, communicate more effectively, and unlock the potential of a diverse workforce.